Build A Cash Pool For Your Home-Based Business By Following 7 Simple Rules
Although your income statement might show a healthy profit, it doesn't amount
to a hill of beans if you have no cash flow. One of the biggest mistakes made by new home business owners is allowing
clients and customers to buy now and pay later. In other words, extending
credit. Credit is for banks and large corporations, not for you as a home-based
entrepreneur. Cash flow is the lifeblood of your business. Without it, your
business will wither and die regardless of how many sales you've made or how
much money is owed to you. Cash flow represents the amount of money coming in to your business through
services rendered and products sold, and money going out to cover expenses and
production costs. Your primary responsibility as a home-based business owner is to ensure the
flow is consistent with more money coming in than going out so a pool starts to
form to hold the overflow. This overflow is what allows you to make early
payments so you can benefit from vendor discounts, to take advantage of special
deals, capitalize on newfound opportunities, and easily cover unexpected
emergencies. As soon as cash flow fails to produce the surplus funds you need,
challenges arise and stress and overwhelm quickly follow. Integrate these seven simple rules to your operating strategies and enjoy the
benefits of a steadily growing cash pool. 1. Request payment prior to delivering your product or service. If
your service is delivered over an extended period of time and asking for a
one-time payment in advance isn't realistic, divide the payment into segments
and request payment in advance of each new time frame. For example, if you provide weekly house cleaning, consider requesting
payment at the beginning of each month in advance of providing your services -
or suggest three or six months payment in advance and offer a discount as an
incentive. A mere 10 percent discount over a three-month period could put an
extra $100 or more into your client's pocket. Many will jump at that deal. 2. Pay every bill on time to avoid late payment charges and earlier only
if special payment discounts apply. As a hair stylist working primarily with cancer patients, imagine spending
one thousand dollars a month on wigs. If the supplier offers 2/10, net 30 as
payment terms, you will save two percent by paying your invoice within ten days.
That might only be $20, but over a year, it adds up to $240. Take advantage of this incentive with every supplier that offers it and you
could keep thousands of dollars in your business that you would otherwise have
spent. 3. Deposit payments as soon as you receive them. Instead of making one
or two trips to the bank each month, make them daily or weekly. Letting checks
lie around increases the risk of loss. Also, go to a teller when making your
deposit. Using an ATM machine removes any evidence you deposited real cash or
checks. An employee or technical error or internal theft could create problems
you simply don't need. 4. Use a business credit card whenever possible for travel, meals, and
minor expenses. This leaves more cash in your hands and defers payment.
Using a card that awards travel miles also helps you cut future travel costs.
I've enjoyed cruises and free flights to business conferences thanks to air
miles. 5. Create continuity sales. Build a product or service into your
business that your client could use on a continual basis. For example, if you
run a bookkeeping business and your clients struggle with cash flow, recommend
bank reconciliation services every month. Many clients hand a box of receipts to their bookkeeper at the end of each
year and cross their fingers hoping they did well. Helping your clients
understand exactly where they are each and every month is an exceptional service
that many will jump at. One client at $30 a month would give you $360. Ten
clients at the same amount, paid in advance would give you $3,600 cash at the
start of the year. 6. Create something that allows you to do the work once, but profit from
over and over again. For example, many of today's business owners are
creating e-books (electronic books) and audio recordings sharing valuable tips,
information and knowledge that improve the health, happiness and prosperity of
others. Selling electronic products online removes production costs and provides a
steady flow of funds into your business. 7. Invest your overflow. Once you have built a comfortable overflow,
consider investing some of it to make it grow even faster for you. Letting a
large sum of money sit in your bank account does nothing to accelerate growth.
Talk to an investment professional and find out how you can make that money work
for you. Start with these seven simple rules and get creative. Brainstorm ideas for
special offers, continuity programs, passive revenue streams and investment
possibilities. Get input from professionals, mastermind members and your coach. You can do
it. They can help. Copyright 2007 Laurie Hayes - The HBB Source
admin wrote on
March 10, 2008 5:34 AM
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